Canva is the world’s most popular graphic design platform, boasting over 220 million monthly active users. Originally a Sydney start-up, Canva is now used by individuals and organisations all over the world.
Canva Pro, the paid premium service, serves over 27 million users worldwide. Many users begin with the free version, but soon wonder: “Do I need Canva Pro?”
We’re here to help you understand the pros and cons of Canva Pro, and how professional training unlocks the full value of all the premium branding features.
What Is Canva Pro?
Canva Pro is positioned as an all-in-one design tool. Unlike the free version, it includes full access to the features, including more advanced designs, templates, more graphics, photos and audio in the stock library, extra storage and five brand kits.
The main benefit of a Canva Pro plan over the free model is that it allows organisations to create higher-quality visuals and graphics. Even if you don’t have a design background, Canva Pro is a time-saving platform with everything you need to create professional content quickly.
Canva Free vs Canva Pro: What’s the Difference?
If you need to create professional content regularly and quickly, Canva Pro offers a lot of practical features that the free plan doesn’t. The free Canva plan is good for basic designs, but it’s easy to feel limited by the lack of assets, customisation and brand kits. With a generous 30-day free trial of the Pro plan, you can see the difference for yourself.
Brand Kit
Unlike the free plan, Pro includes five brand kits where you can store logos, colours and fonts for consistent designs. We know that colour increases brand recognition by 80%, so the value of consistent branding can’t be understated.
Premium Templates and Assets
Canva Pro features more than two million extra templates, including premium designs. Pro also unlocks over 100 million stock assets, including photos, videos, graphics, and audio.
Magic Resize
The magic switch tool allows for instant resizing of assets and designs. It’s particularly useful when creating ad or social media content, or repurposing content for different channels.
Organisation and Document Control
No one wants to waste time searching for designs. The Pro plan allows for unlimited folders, so your team can organise templates and assets efficiently.
Collaboration Tools
Canva Pro lets you share folders and templates across your team, allowing multiple people to edit or review files. You can set different sharing permission levels to control security.
Background Remover and Advanced Editing Tools
Enables professional-quality visuals quickly, ensuring consistent content without the need for specialist design skills.
Why Canva Pro Is Worth It for Organisations
Brand Consistency
Organisations and businesses need to have consistency across all of their channels. It’s essential to build trust and a reputation for professionalism.
Time Savings
Canva Pro combines templates, automations, AI, shareable assets, and advanced editing tools. This makes it efficient for organisations to produce high-quality content quickly.
Professionalism
You can create personalised and professional content in line with existing workflows, regardless of whether you need internal documents or ad assets. Canva offers a wealth of tools that make it possible without sacrificing professionalism.
Collaboration
You can share designs with anyone in your team. They can edit the design in real time without needing to sign in.
Value for Money
A Canva Pro account offers great value for money. It’s much more affordable than hiring external designers or agencies: A pro account costs $20 per month, while external designers or agencies charge anywhere from $30 to $250 per hour.
Practical Business Uses for Canva Pro
Marketing
Canva Pro makes it easy for anyone – even non-designers – to create flyers, website content or an eye-catching social media post. The combination of brand kits, an intuitive drag-and-drop interface, and millions of assets and templates helps to democratise design.
Sales
Create client proposals, presentations, and reports with confidence. Using templates ensures that all materials are on-brand and consistent, saving time and reducing errors.
HR and Internal Comms
From onboarding packs to training materials and newsletters, Canva Pro simplifies internal communications.
Events
Easily create professional-quality promotional material for public events, conferences, and networking sessions.
Everyday Operations
With the ability to borrow from millions of templates to create your own, you can quickly develop branded documents and designs while locking essential elements in place.
Getting the Most Out of Canva Pro With Canva Courses
Even the most powerful design tools are only as effective as the people using them. While Canva Pro includes a wide range of features, learning them independently takes time.
A professional Canva course expedites this process and equips your team with all the skills they need to start making high-quality content right away.
Canva courses help your team make the most of the advanced tools and establish efficient workflows. It also allows your organisation to benefit from brand kits, collaboration features, and templates.
But the biggest benefit might be exactly the reason that Canva was founded: to democratise design.
Why Choose ATI-Mirage for Canva Training
Our Canva courses have supported organisations in developing professional in-house graphics. Our expert trainers can guide you through the features in practical sessions that reflect real scenarios your organisation will face.
These tailored sessions are available right here in Perth, online or in your office. All of our trainers are Canva professionals. They’ll help you get familiar with the tools, and share expert tips to inspire continued development.
Before you know it, your team will be creating professional designs that are aligned with your organisation and needs. ATI-Mirage also offers a post-course help desk to provide continued support. With our 100% quality guarantee, you’ll be assured that this training course offers value.
Unlock the Full Benefits of Canva Pro
From maintaining brand consistency to creating custom templates and professional promotional material, Canva Pro offers significant value for organisations. Investing in training ensures your team can use all these features effectively, unlocking the full potential of this powerful business tool.
Explore ATI-Mirage’s Canva courses to start creating professional, on-brand content and experience the difference it can make within your organisation.
